Little Things Mean a Lot

 A few days back I visited my friend’s home. I saw his ten-year-old niece was eating something from a saucer in the next room. She was relishing that so much I could not resist myself to go to her. I saw she was eating savoury and for a gentle tease, I asked her to give some of that food to me. I was surprised when she literally snubbed me for my asking. At that moment my friend came there and asked that little girl why she had refused to share her food with the uncle and that was a bad manner. At this, the girl replied that the Crorepati Uncle also did not give namkeen to anybody. I could not understand that but my friend made me clear that she was talking about an advertisement of a namkeen in which Mr Amitabh Bachhan (whom she addressed Crorepati Uncle) acted and he refused to share Bhujia with anyone. It was really shocking to me to know that a piece of advertisement had an effect on the psychology of children. Media is serving so many things to us daily and these are definitely shaping the thought process of our young ones. I was just remembering the advertisements telecasted in past years and one particular came into my mind was the advertisement of Pan Parag, in which the model was shown happy to share the product with everyone. The creative artists and the actors of Bhujia advertisement or Pan Parag advertisement might have not thought about this aspect of their creativity that sharing and caring habits could also be inculcated among the young ones. But these little things mean a lot and have a huge significance in our lives. Small acts of goodwill and kindness bring peace, joy and comfort to human beings. The most meaningful kindness is often reflected in the simplest things of everyday life. No one becomes an evil and self-righteous man overnight. Rather, it is the accumulation of little acts of wrong here and there. Similarly, no one becomes a saint overnight. It is also the accumulation of small good acts that eventually pave the way for the flourishing of all goodness in man. Media planners, creative artists and others who are at responsible positions are to take care of those little positive things which help to perfect a good life, and good life encourages the realisation of these little things everywhere and every day. This is a virtuous circle.